Advertising, Marketing & Media

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editor April 27, 2022 0 1 sec read

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Platforms created for politics will strengthen 2022 political campaigns: here’s why

Eric Brides, Xandr’s political chief Imagine: You are a political businessman, and Friday, October 2022 at 7 p.m. A subscriber needs to launch 13 CTV-centric […]

April 6, 2022 0 2 min read

TikTok left the boat dock; DirecTV’s ad is back in the game

Here’s today’s AdExchanger.com news round-up … Want it by email? Register Here. TikTok rocking the boat TikTok advertising budgets have gone from experimental to critical […]

April 4, 2022 0 2 min read

In-game ad startup Gadsme has raised $ 8 million in less than a year.

Video Games Advertising New Hot Products. And advertising technology companies that specialize in in-game ad inventory are seeing an abundance of cash. After just 11 […]

April 7, 2022 0 2 min read

Direct digital holding on why small pubs need programmatic

Prior to co-founding Ad Tech and Mar Tech Holding Group Direct Digital Holding in 2018, Mark Walker was the Chief Operating Officer of Ebony Media. […]

April 1, 2022 0 3 min read